Style.com—July 14, 2014
In an interview with Dr. Jordan D. Metzl, Style.com asked:
What’s your take on tech gadgets like Nike+’s FuelBand SE? Do you find them to be powerful motivators for working out?
Dr. Metzl: “I think across the board, people are motivated by different things, whether it’s drawing energy from working out in a group situation or from the competitive spirit that kicks in from using tracking devices like FuelBand SE. There’s definitely a greater level of accountability when you have actual data showing your physical output, which you can compare to your peers and share across a virtual network. I think that aspect can be tremendously helpful for setting targets.”
Read the full story at style.com.